User experience research: A practical introduction
Full day workshop. Wednesday 9 August 2017, 9am – 5:00pm.
Description
Through this full-day workshop you will develop a solid foundation in user experience research. Discover what a user experience researcher does and how research can come to your rescue during product conception, design, and development. Outlining seven proven steps towards successful research, this workshop will take you through all stages from planning to execution and analysis. You will learn essential skills about how to form research questions, choose suitable research methods, select research participants, start mastering the art of interviewing, as well as data analysis.
Using practical examples and interactive activities that will span the entire workshop, you will gain first-hand experience immediately applicable to your own work.
This workshop is suitable for those new to user experience research, including designers, product managers, founders, developers, and others who want to gain a foundation in user research approaches.
What you'll learn
- Appreciate the value of user research during conception, design, & development
- Gain an overview of common research methods & how to select the appropriate one
- Understand all steps involved for successful research, from planning to analysis
- Learn practical tips for conducting usability studies, surveys, field interviews
- Kick-start your own research by putting your learnings into practice during the day
What you'll take away
Attendees of the workshop will be provided with a handout capturing the key points relating to the content covered. A link to the presented slides will also be given to each attendee.
However, the most important takeaway from the workshop will be the results of the exercises as learnings will be applied immediately during the workshop.