Assumptions are good for your UX

We're told that making assumptions is dangerous, yet in UX we make them every day. Who our users are, what they want, how they do things. 

With so many projects vying for our time it’s inevitable we’ll make assumptions, so how do we minimise the risks?

In this session we’ll:

  • see how a group of 19th-century philosophers promoted the use of assumptions to make fast decisions 
  • take lessons from mountaineering accidents in the UK so you can make safer assumptions
  • learn how to implement processes to check just how risky your subconscious biases really are

Pre-conference Audio: Interview with Andy Healey

UXA2020 Episode 4: Andy Healey by UX Australia

Andy Healey joins us from Canada to discuss his upcoming presentation "Assumptions are good for your UX". Andy leads the Checkout UX team at Shopify, an ecommerce platform on which anyone can start, run, and grow a business. Tickets to the conference are available now https://events.humanitix.com/ux-australia-2020

Transcript - Courtesy of CaptionsLIVE

Andy Healey - Assumptions are good for your UX

We're told that making assumptions is dangerous, yet in UX we make them every day. Who our users are, what they want, how they do things. With so many projects vying for our time it's inevitable we'll make assumptions, so how do we minimise the risks?

Presentation

Andy Healey - Assumptions are good for your UX

We're told that making assumptions is dangerous, yet in UX we make them every day. Who our users are, what they want, how they do things. With so many projects vying for our time it's inevitable we'll make assumptions, so how do we minimise the risks?

Audio

UXAUS 2020 DAY 4 Andy Healey - Assumptions are good for your UX

published on We're told that making assumptions is dangerous, yet in UX we make them every day. Who our users are, what they want, how they do things. With so many projects vying for our time it's inevitable we'll make assumptions, so how do we minimise the risks?