Service Design 2012

Register now

Registration is now open, with early-bird pricing ($350) until 31 March 2012.

Register for Service Design 2012

When & Where

When

4 May 2012

Where

The Hotel Windsor. Melbourne, Australia

Sponsors

Optimal usability and Optimal Experience logo

Service Design 2012 will be a single day, single track conference, all about designing services for people and organisations. It will be held on May 4 2012, in Melbourne, Australia.

This year’s conference will again include a range of presentations from practitioners, on service design issues they’ve experienced first hand.

Program

The conference program is now available, and registration is open, with early-bird pricing of $350 until 31 March.

What is service design?

Service design is, as the title suggests, the design of services that are to be used by people.

Service design is a design practice focused on the design of the interactions people have with organisations – individually and as a system – to create a service. Services, and service design projects, will often incorporate some type of physical or digital product, but are broader than the product itself.

As a design discipline, many of the methods and approaches of service design are similar to those used in other design disciplines such as product design, and will be familiar to people working in all areas of design. The distinctive feature of service design is it’s focus on the holistic service.

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