Matt Fenwick

I run True North Content, a content strategy & writing consultancy based in Canberra.

I’ve been an information architect for six years and a professional writer for twenty. I work in both fields: sometimes pure IA/UX, sometimes pure copywriting and often both. That means I can think about a site right from the top-level structure (or even linkages within an online ecosystem), down to how one sentence should be worded.