Know, do, feel: A useful pre-visual checklist for UI design

A simple and focussing way to begin any UI design is with words. Three important words. Know, Do and Feel. I'll discuss three questions: “What do people using this need to know", “What do they need to be able to do”, and “What might we want them to feel”.

Jemi White is a Product Designer, startup strategist and project lead at Common Code in Melbourne, Australia. He works with founders and business leaders to help teams design, test and build digital products for people. Jemi can be tweeted at @jemirw

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