Digital Transformation mostly isn’t

Unless you've lived under a rock since 2009, you'll have heard the words "digital transformation". They're so hot right now, especially in government and large enterprise. But you know what? That name is really misleading, and it's time to unpick it. Just like Soylent Green, transformation is people.

Steve (AKA trib) is a designer hooked on meaningful work. Recently he's worked with Australian government, SAP, TED, Alzheimer's Australia and others solving wicked problems and designing and building policy, products and services. Away from work, he grows bonsai, is a nationally ranked powerlifter and ran TEDxCanberra for seven years.

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