Rosie Handby

Rosie is Head of Analytics and Insights at U1 Group. With 15+ years’ experience in quantitative research and statistics, she has provided many businesses with valuable, practical and actionable insights. Through data, she helps clients better understand what drives customer advocacy.

She works closely with UX Designers to advise and assist them on how to make the most of what information is available to them and align it with research. She is passionate about improving processes and service delivery, developing new products and services, and using metrics to benchmark and track success.