Creating the internal agency: The best of both worlds
Naomi Civins will be sharing her experience as a Practice Manager in NAB Labs for the past 12 months, when the Human Centred Design team exploded in size from 5 to 25 people. She’ll talk about the expanding role of the team, balancing research and design rigour with the realities of working inside the business, and how the team is building design skills in a business culture that draws strength from being the experts.