Experience Strategy 2014 was a single day, single track conference, about the strategy involved in experience design. It was held in May 2014, in Melbourne, Australia.

This conference addressed the challenge for organisations of aligning the overall objectives of the business, with a specific, intentional experience for users of products and services. An experience strategy comprises both a vision for the future, and a plan for delivering on that experience.

Experience Strategy 2014 was held on 16 May 2014, at Sumac in Docklands, Melbourne. The conference started at 9am, and finished around 5.30pm, followed by drinks nearby.