Lessons from witnessing hundreds of first time researchers
Though our UX training programme UX Gym we've witnessed hundreds of people try design research for the first time. We've seen clear patterns of behaviour that lead to either success or glorious failure. This talk shares the methods that maximise your chance of getting useful research results from inexperienced researchers.
Matt Gould is a director of UX Agency Lushai.com, co-founder of uxgym.com and co-founder of the UXHomeGrown.co.nz design conference. He is an experienced user experience consultant and design educator who uses user centered design processes to develop successful digital strategy and compelling interactive experiences and service design solutions.