The white whale of the customer-centric enterprise

Many businesses are claiming to be customer-centric, and are ‘putting their customers first’, but are they really? CX managers and practitioners often struggle to transform the businesses they work within, and the struggle can sometimes seem all consuming.

This quick talk will explore three key elements that are crucial for driving CX transformation that’s sustainable.

Bio

Jeremy Crow is an Experience Design Lead at Isobar. His work focuses on developing CX and service design capabilities for Isobar’s clients and driving customer-centred business transformation.

He also works on developing innovative services and product ecosystems and creating solutions that provide exceptional customer experiences while delivering sustainable value to the businesses he works with.

Presentation audio